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Serge Gutin

Product Design, UX, UI

  • ABOUT
  • PORTFOLIO
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Facebook app re-envisioned

For a while now I've asked myself, as a frequent Facebook user on mobile: why does the app need to look so overwhelmingly web-like? Isn't there a specific flow of actions, beyond the latest post on the news feed? A clearer path to update on myself and others?

For some reason, it made more sense to me to always start with the user himself/herself.

After all, the platform is ego-centered, so why shouldn't the user start with a more "you are here" approach, before he/she wanders away into the jungle of friends' updates, posts from groups he/she barely remembers subscribing too, and, of course, the ads?

The project is another personal brainstorming of mine, as an endeavor to find answers to the questions that arise while I use the app.

I still need to tackle more screens, but I will try to be very selective, for I still believe that not everything the web Facebook has should be cramped into the user's hand.

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Please do not reproduce without the expressed written consent of Serge Gutin.